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Sipping: Fresh Victor Cocktails, Innovation and Total Wine & More
Talking Innovation in Alc Bev
Spotlight
Sipping: Lightstrike Hard Refreshers
A groundbreaking drink that's as refreshing as it is bold. It's light in body yet STRIKES with electric flavors. LIGHTSTRIKE is inspired by modern sports drinks, but this one's built different. created for drinkers on-the-go, the clean and easy 5% ABV is perfect for
Spotlight
Sipping: Dry January - the Best of Non-Alcoholic Drinks
What Does Dry January Mean for the Beverage Industry? For the adult beverage sector, this month isn’t about stepping aside but stepping up. Dry January offers: Showcasing Non-Alcoholic Options: With the rise of premium non-alcoholic beverages, this is an opportunity to highlight innovative products that cater to the mindful
Spotlight
Sipping: Crack, Sip, Repeat: Cutwater Cocktails
No bartender? No problem. Cutwater brings the bar to you — strong, smooth, and seriously good. These canned cocktails don’t mess around. Pop the top, take a sip, and taste what cocktails should be.