Spotlight Featured Sipping: Bud Light Cheladas Bring the Flavor Punch Bold, spicy, and ready to sip—Bud Light Cheladas serve up michelada flavor without the mess. From tomato-lime classics to fruity twists like Mango, there’s a can for every craving. No mixing, no fuss—just crack, chill, and enjoy.
Spotlight Featured Sipping: If a Spritz, a Seltzer, and a Gin & Tonic Had a Baby Flavor changes everything. Bright, bubbly, and built for summer—The Long Drink blends gin, grapefruit, and soda for a refreshing twist on your usual seltzer.
Spotlight Featured Sipping: Freeze the moment. Minus 196 is ready when you are. Inspired by Japan, made in the USA. -196 Vodka Seltzer uses real fruit and vodka for bold, crisp flavor. Freeze-crushed at -196°C. It’s not just refreshing, it’s next level.
Sipping: To Drinking and Knowing Things We don’t just sip - we study. We don’t guess - we know. And we turn quick tastes into lasting loyalty. At HSP Brands, it’s not about hype. It’s about stories that sell.
Featured Sipping: DAOU It Right - Wines Worth the Hype From bold reds to crisp whites, DAOU Wines brings the magic of Paso Robles straight to your glass. Big flavor, and serious style—DAOU is your go-to for unforgettable sips with a view.
Spotlight Featured Sipping: Garage Beer - Brewed for the Hang. Backed by NFL Legends. Garage Beer was born in Columbus, Ohio, by a crew who believed great beer didn’t need to be complicated. They set out to create a clean, crisp lager that’s light on fuss and heavy on vibe — something you’d crack open in your garage, with your people, no occasion necessary.
Featured Sipping: From Bock to Spirits: Shiner’s Next Frontier A new chapter in the Shiner story: Shiner Spirits, a bold step into the world of distilled spirits that’s as authentic and unfiltered as the brand’s iconic brews.
Spotlight Featured Sipping: Less sugar. More coffee. Full stop. Mr Black Liqueur. Mr Black is a Cold Brew Coffee Liqueur made in Australia from specialty-grade coffee. Glass. Ice. Pour. Drink. Maybe add a splash of milk or cream, if that’s your thing. If you’re feeling adventurous, try it in a cocktail.
hspbrands Featured Sipping: Spring Into Celebration: How the Month of May Drives Alcohol Trends Sipping with HSP Brands: It's all about May! Alc Bev trends at retail and much more.
News Featured Sipping: Hot RTD Summer Sipping: Hot RTD Summer - Spring’s heating up — and so are RTDs.
Sipping: Hard Tea, No Apologies: Voodoo Ranger Gets Charged Up Tea time? More like party time. 🍑⚡ Move over mellow. Voodoo Ranger’s new Hard Charged Teas aren’t here to whisper—they’re here to rage. With 7% ABV and a flavor lineup that punches above its weight, this isn’t your average hard tea. It’s refreshment, electrified. Variety
Spotlight Sipping: Skimmers - Real tea. Real vodka. Really good. Skimmers Hard Iced Tea with Vodka is a non-carbonated ready-to-drink (RTD) beverage. Made with Cutwater vodka, real brewed tea, and natural flavors.
Sipping: Hiro Sake - Clean, Pure, and Delicious = A Smart Drink Choice Here at HSP Brands we've had a great time connecting customers with Hiro Sake. Hiro Sake makes premium Japanese sake approachable and understandable for U.S. consumers. Hiro Sake Premium Quality Offerings: * Hiro Red (Junmai Sake): Offers a clean and subtle earthy character with a hint of apple
Spotlight Sipping: Corona Sunbrew 🍋 🍊 Summer Fun Corona Sunbrew is a modern twist on a classic beer, perfect for premium flavor seekers. Its balanced malt sweetness, citrus brightness, and subtle bitterness create a refreshing, versatile experience ideal for summer and casual gatherings.
Sipping: Alc Bev Recruiting - What Makes Great Candidates Alc Bev Recruiting - What Makes Great Candidates
Featured Sipping: The New Rules of Alc Bev Connection in Uncertain Times In an uncertain world the most powerful thing brands can offer isn’t just products — it’s moments. Smart alcohol brands aren’t just surviving—they’re showing up where it counts.
Featured Sipping: What Happens in Vegas Doesn't Always Stay There The Power of Special Events in Alcohol Beverage Sampling: Creating Customers for Life
Whiskey Featured Sipping: Special Events Matter - Maker's Mark Tasting Event Maker's Mark Whiskey - WHEATED BOURBON, BALANCED WITHOUT BITE - Smooth, full-bodied flavor and a distinct hand-dipped red wax seal define our bourbon bottles.
Spotlight Sipping: Lightstrike Hard Refreshers A groundbreaking drink that's as refreshing as it is bold. It's light in body yet STRIKES with electric flavors. LIGHTSTRIKE is inspired by modern sports drinks, but this one's built different. created for drinkers on-the-go, the clean and easy 5% ABV is
Spotlight Sipping: Dry January - the Best of Non-Alcoholic Drinks What Does Dry January Mean for the Beverage Industry? For the adult beverage sector, this month isn’t about stepping aside but stepping up. Dry January offers: Showcasing Non-Alcoholic Options: With the rise of premium non-alcoholic beverages, this is an opportunity to highlight innovative products that cater to
Spotlight Featured Sipping: Crack, Sip, Repeat: Cutwater Cocktails No bartender? No problem. Cutwater brings the bar to you — strong, smooth, and seriously good. These canned cocktails don’t mess around. Pop the top, take a sip, and taste what cocktails should be.
